Jägermeister Back The Artist 2016

Legendary Jägermeister proudly presents the fourth year of the highly anticipated Back The Artist and 2016 promises to be the biggest one yet.

Jagermeister BTA_Press image_REV1

Up and coming artists and bands have a shot at winning R250 000 worth of prizes, which includes a collaboration with their favourite Jäger Music artist on their very own track. To add to to this, winners get to shoot a music video for the recorded track.

The public will get a chance to vote for their favourite artist online, standing a chance to see them battle it out live on stage at the Jägermeister Back the Artist Finale and Seminar being held on 14 October at The Good Luck Bar in Johannesburg.

The collaboration, depending on the genre of music that the artist presents, will be with local heavyweights Francois Van Coke, Jack Parow or Reason. The winner will also be included in the Jäger Music Program for 2017 and become one of the signed Jäger Music Artists.

This event and seminar will be open to the public and will include influential speakers such as Grammy Award winner Darryl Torr and Musician and Music promoter Gareth Wilson. The idea of the seminar is to discuss key essential topics as well as hold a Q&A on how to make it in the South African music industry.

The objective of Back The Artist is to discover a young local artist or band that offers an exciting, fresh and trend-setting sound. Through this initiative we can connect artists through Jäger Music and provide the platform along with guidance to grow local talent” Says Bea Theron, Jägermeister South Africa’s Music and Events Manager.

How to enter? It’s this easy: Go to http://backtheartist.co.za to fill out the application form and upload your track.
Entries are open, and will close on 31 August 2016.
Public voting opens 1 September 2016. So rally all your friends, family and family friends and friends family.


All the details you will need to know are available on the website: http://www.backtheartist.co.za. Keep an eye out on Facebook and Twitter for more info!



This morning saw the announcement for the TOP 10 in the Converse: GET OUT OF THE GARAGE 2015 campaign.


On Friday 4th of September, Converse Sub-Saharan Africa saw the close for submissions into the fourth Converse Get Out Of The Garage 2015 competition. A platform dedicated to encouraging musicians from across South Africa to enter their best tracks to win an unforgettable experience. We’d like to thank the 2015 judges, Catherine Grenfell, Okmalumkoolkat and Darryl Torr, as well as each of the 248 bands and artists who entered.

From 248 entries, here are your TOP 10:
1. Card on Spokes
2. Ship Dawg
3. Frat Pack
4. IV4
5. Umlilo
6. Ruby Gill
7. Campbell Colledge
8. The ABC Band
9. Maramza
10. Go Barefoot

Now these artists need your help to secure that wining spot. Your vote could not only see your favourite artist take the title of #GOOTG2015 winner, but YOU could win a chance to join the band when they head to New York City at Converse Rubber Tracks in Brooklyn, this includes a 7-day gig experience in NYC for you and a friend, visiting 3 of its most infamous live music venues over 7 nights. 

Vote here now!

The winner will be announced on 15th of October, before heading off to New York City to record at Converse Rubber Tracks in Brooklyn.

Congratulations to the TOP 10 in this years, our fingers are crossed for you all!


CONVERSE officially opened entries to the hugely successful Get Out Of The Garage platform is back with a bang. Last year, unsigned local bands from a variety of genres submitted their demos to Converse via SoundCloud and YouTube links for the chance to record at the Converse Rubber Tracks Studio in New York. First there was Matthew Mole, then there was Yorke (Jordi) and in 2014, Early Hours took the title of best unsigned band.

Early Hours - Winners in 2104


Converse is again on the hunt for the best unsigned talent in South Africa – whether you are in a band or a solo artist a punk rocker, electro fundi, kickass proponent of kwaito, or a hip hop playa, Converse wants to hear your sound.

From August 12 until September 4, visit http://goo.gl/JQwYsi and upload a SoundCloud version of your best track. Then on September 15, judges Catherine Grenfell, Okmalumkoolkat and Darryl Torr will narrow down the entries to SA’s Top 10 unsigned artists. Converse will then showcase these acts, where music fans from South Africa, Botswana and Swaziland can vote for their favourite.

Because we have the greatest fans in the world, it is only fitting that they are rewarded for making an artist’s dreams come true. Simply by voting for their favourite band, fans have a chance to experience three gigs over seven days in New York City.

Our talented Top 10 will also get a taste of what it is like to record their track, as we bring our Brooklyn based studio team to Johannesburg for a pop-up Converse Rubber Tracks Studio experience, which will be based at Open Room studios in Greenside.

Since its Brooklyn opening in July 2011, Converse Rubber Tracks has provided the incredible opportunity for artists to record in a state-of-the-art studio at no cost. Converse Rubber Tracks supports artistic expression by allowing musicians across all genres an opportunity to record for free and retain all the rights to their music. In the last three years, Converse has brought the Converse Rubber Tracks pop-up studio from Brooklyn to great music cities such as Toronto, Austin, Montreal, Los Angeles, San Francisco, Amsterdam, Paris, Beijing and Mexico City.

Get Out Of The Garage, share your music and showcase your talent at http://goo.gl/JQwYsi and if you want to take the conversation to Twitter, remember to use the hashtag #GOOTG2015. The overall winner will be announced on the October 14, 2015.